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Marketing Dive – What AVOD’s growth means for marketers in search of evolving consumers

MediaPost – Helping Industry Move To Cross-Media Measurement: Q&A With CIMM’s Jane Clarke

MediaPost – CIMM Day 1: Essence Media Chief Calls For ‘Wholesale’ Measurement Change

Pete Doe of Xandr Joins Board of Directors at CIMM, the Coalition For Innovative Media Measurement

Report: Guidelines for Planning & Buying Addressable TV Advertising – CIMM and Go Addressable

Study Reveals Strong Consensus That Multi-Currency Transition Should Deliver Important Benefits, But Systems and Processes Need to Evolve

The 4A’s and CIMM Launch Joint Study with ThinkMedium To Explore Privacy and the future of TV measurement and advanced TV advertising