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About CIMM
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Author:
marzena
October 4, 2024
Announcements
CIMM Reports Member Growth and Leadership Expansion Ahead of Annual Summit in NYC
September 24, 2024
Announcements
CIMM and The Attention Council Combine Forces
September 23, 2024
Public Research
Improvements
,
Measurement & Currency
Solving Today’s Evolving TV Measurement Puzzle
July 25, 2024
Announcements
CIMM and TVB Launch Program of Work to Support Local TV Marketplace, Issue Post Analysis Guidelines as First Milestone
July 24, 2024
Public Research
Improvements
,
Measurement & Currency
Post Analysis Guidelines for Local TV
July 1, 2024
Announcements
OMD’s Chrissie Hanson Joins CIMM Board of Directors
May 8, 2024
Announcements
Role of Panels Undergoing Transformative Changes But Will Remain An Important Building Block For Audience Measurement Moving Forward – CIMM Study
April 15, 2024
Announcements
CIMM and TVB Launch Local TV Innovation Initiative and Issue Industry Call
April 3, 2024
Announcements
CIMM and OpenAP Launch Strategic Review of the Identity Resolution Ecosystem for Advanced TV Advertising
April 1, 2024
Public Research
Innovations
,
Measurement & Currency
Who’s Counting? The Future Role and Value of Panels in US TV Measurement
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