Skip to content
username
About
Working Groups
Members
Team
Governance
Research
Events
Memberships
Member Library
General
Startup Program
News
Login
About
Working Groups
Members
Team
Governance
Research
Events
Memberships
Member Library
General
Startup Program
News
Login
Tag: Best Practices
May 1, 2023
Research
Best Practices
,
Data Collaboration
Television Data Match Rate & Match Bias Study
April 1, 2023
Research
Best Practices
,
Measurement & Currency
CIMM Convergent TV Measurement Guide: Understanding Innovation in Video Measurement
December 1, 2021
Research
Best Practices
,
Data Collaboration
Combining Set Top Box and Smart TV ACR Data
September 1, 2020
Research
Best Practices
,
Data Collaboration
Getting Attribution Right An Exploration and Best Practices for Television Data Inputs in Attribution Modeling September 2020
February 1, 2018
Research
Best Practices
,
Measurement & Currency
Investigating the Industry Opportunity for Standardized TV/Video Ad Impressions
February 1, 2017
Research
Best Practices
,
Measurement & Currency
Current Practices in Attribution and ROI Analysis: A White Paper For The Coalition for Innovative Media Measurement and The 4A’s
September 1, 2016
Research
Best Practices
,
Measurement & Currency
Best Practices in Cross-Device and Cross-Channel Identity Measurement
June 1, 2015
Research
Best Practices
,
Data Collaboration
Enriching Media Data: Quality is Key Requisite for Maximizing ROI
April 18, 2013
Research
Best Practices
,
Measurement & Currency
Cross-Media Advertising Effectiveness Using Passive Measurement of Ad Exposure
June 1, 2011
Research
Best Practices
,
Data Collaboration
Best Practices in Matching Databases to Set-Top Box Data
Previous
Page
1
Page
2
Page
3
Next
Use this to search the breadth of our site
Search
Search
