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CIMM Study Finds U.S. Market Can Support Multiple Currency-Grade National TV Measurement Solutions – With Important Conditions

CIMM and TVB Study Diagnoses Current Gaps in Local TV and Video Measurement and Kicks Off Search for Solutions

CIMM and Go Addressable Release Landmark Report on IP-to-Household Accuracy, Highlighting Gaps in CTV and Audience-Based Advertising

CIMM Launches New Initiative to Explore the Changing Economics of Currency Grade National TV Measurement in the U.S. 

CIMM and TVB Announce Local TV and Video Innovation Showcase Highlighting New Approaches to Measurement, Currency, and Data Collaboration 

Industry Alignment Is Needed to Ensure the Durability of Identity Resolution for Advanced TV and Video Advertising

CIMM Study Identifies Solutions for Challenges Facing Big Data Measurement Methodologies and Metrics

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