News
CIMM, 4A’s and TVB Launch Study to Develop Action Plan for Local TV Measurement
Study Reveals Strong Consensus That Multi-Currency Transition Should Deliver Important Benefits, But Systems and Processes Need to Evolve
EACA and WFA Join International Knowledge Exchange on Audience Measurement, Metrics and Data
Pete Doe of Xandr Joins Board of Directors at CIMM, the Coalition For Innovative Media Measurement
CIMM, ANA and 4A’s Launch Joint Study To Explore Industry Transition To A Multi-Currency TV Market
CIMM and egta Launch International Knowledge Exchange on Audience Measurement
CIMM Announces Development of A Guide to Converged TV Measurement Providers In The US
CIMM and the ARF Release Lexicon 4.0: A Common Language for Media Measurement
CIMM Launches Study To Assess Method For Assigning Person Level Demographics To Machine-Level TV Exposure Datasets
