Univision Comms joins CIMM

Dots_6 Color

Research. logo

US— Spanish-language broadcaster Univision Communications has become the 22nd company to join the Coalition for Innovative Media Measurement (CIMM), joining rival TV networks, advertisers and media agencies in developing new ways to count audiences.

Read More…

More from CIMM

  • Public Research
  • Improvements, Measurement & Currency

AI and the Transformation of Advanced TV and Video Advertising and Media Measurement: From Workflow Automation to Agentic Market Infrastructure

Read More
  • Public Research
  • Improvements, Measurement & Currency

Measuring What Advertising Changes:  Attribution, Incrementality and the Future of Outcomes Measurement

Read More
  • Announcements

CIMM Paper Finds Sports at the Center of the Battle to Measure the Future of Television

Read More

Use this to search the breadth of our site