Category: Announcements

CIMM authored press releases.

May 5, 2022
Announcements

CIMM, ANA and 4A’s Launch Joint Study To Explore Industry Transition To A Multi-Currency TV Market

May 4, 2022
Announcements

CIMM and egta Launch International Knowledge Exchange on Audience Measurement

December 1, 2021
Announcements

CIMM Announces Development of A Guide to Converged TV Measurement Providers In The US

November 3, 2021
Announcements

CIMM and the ARF Release Lexicon 4.0: A Common Language for Media Measurement

June 8, 2021
Announcements

CIMM Launches Study To Assess Method For Assigning Person Level Demographics To Machine-Level TV Exposure Datasets

January 28, 2021
Announcements

CIMM STUDY IDENTIFIES BEST PRACTICES FOR INTEGRATION OF SET TOP BOX AND SMART TV DATA

September 23, 2020
Announcements

TV Attribution Outcomes Vary Widely Among Providers Due To Inconsistent Data Inputs

May 5, 2020
Announcements

CIMM Announces 12 New Members

May 1, 2020
Announcements

CIMM Launches Best Practices Study on Combining Smart TV and Set Top Box Data

October 15, 2019
Announcements

CIMM Releases State of Addressable TV Findings