See also: Homes Using Television
CIMM DEFINITION: Percent of Set-Top Boxes turned on to a program, time period, daypart or area out of all the Set-Top Boxes in that universe. (Source: TIVO)
See also: Homes Using Television
CIMM DEFINITION: Percent of Set-Top Boxes turned on to a program, time period, daypart or area out of all the Set-Top Boxes in that universe. (Source: TIVO)