See also: Widgets
CIMM DEFINITION: The same definition as Widgets.
2: A suite of EBIF enhancement products designed specifically to be used with spot ads. These enhancements may include RFI, Polling, VOD Telescoping, Click-to-call. (Source: FourthWall Media)
3: A product from FourthWall Media that provides an end-to-end system to create, deliver and measure the interactive enhancements with linear spot advertising. (Source: FourthWall Media)