Events & Multi-Media

February 6, 2020
CIMM 9th Annual Cross-Platform Media Measurement & Data Summit

February 7, 2019
CIMM 8th Annual Cross-Platform Video Measurement & Data Summit

Audio Files of Summit Presentations (See Agenda above for the list of Sessions and Speakers)

Welcome – Redefining Objectives and Progress


Fireside Chat – Future of TV Measurement, Advanced Advertising & TV Buying Platforms


Buyers and Seller Design the Future – Business Needs for Measurement & Metrics


CIMM Study Release – TV Attribution Whitepaper / Provider Guide


TAXI Complete – Multiple Use Cases for a New Industry “UPC Code”


Data Label Initiative Update – New Tool for Transparency


Deduplicating Reach for Content & Ads


One Metric to Rule Them All? Or Different Metrics for Different Uses?


Audience-Based Buying Platforms for TV / Video


Closing Fireside Chat – CES Tour Highlights

 

February 1, 2018
CIMM 7th Annual Cross-Platform Media Measurement & Data Summit

February 16, 2017
CIMM 6th Annual Cross-Platform Media Measurement & Data Summit

Jane Clarke September 26, 2016 Interview with LinkedIn @ Advertising Week New York

April 13, 2016
CIMM 5th Annual Cross-Platform Media Measurement & Data Summit

April 22, 2015
CIMM 4th Annual Cross-Platform Media Measurement & Data Summit

April 24, 2014
CIMM 3rd Annual Cross-Platform Video Measurement Summit

3rd Annual Cross-Platform  Media Measurement Summit Videos

March 10, 2014
Babylon Think Tank

April 18, 2013
CIMM 2nd Annual Cross-Platform Video Measurement Summit

2nd Annual Cross-Platform  Video Measurement Summit Videos

February 15, 2012
CIMM-ANA-4A’s-ARF Cross-Platform Video Measurement Summit

July 12, 2011
CIMM-ARF Best Practices in Cross-Platform Advertising Effectiveness Measurement