See also: Multiplatform Storytelling
CIMM DEFINITION: Like Multiplatform Storytelling, it is the technique where a single storyline or story experience is told across several digital platforms creating a seamless viewer experience.
See also: Multiplatform Storytelling
CIMM DEFINITION: Like Multiplatform Storytelling, it is the technique where a single storyline or story experience is told across several digital platforms creating a seamless viewer experience.