See also: Final Response Count, Lead Count
CIMM DEFINITION: The total number of leads that are generated from a single interactive application. Also known as Final Response Count. (Source: CTAM Advanced Cable Solutions Consortium, itv Metrics)
See also: Final Response Count, Lead Count
CIMM DEFINITION: The total number of leads that are generated from a single interactive application. Also known as Final Response Count. (Source: CTAM Advanced Cable Solutions Consortium, itv Metrics)