CIMM DEFINITION: Total seconds viewed out of total seconds available. (Source: Kantar Media Audiences)
NOTE – Does this include multiple instances? Is there a second term or measurement for repeat viewing? (Source: Invidi)
CIMM DEFINITION: Total seconds viewed out of total seconds available. (Source: Kantar Media Audiences)
NOTE – Does this include multiple instances? Is there a second term or measurement for repeat viewing? (Source: Invidi)