Organization

Jane ClarkJane Clarke, CEOManaging Director

Jane is the first CEO, Managing Director of the Coalition for Innovative Media Measurement (CIMM).  In this position she is responsible for developing CIMM’s strategy and vision and overseeing all day-to-day operations.  Jane has over 30 years experience in the media industry collecting and analyzing strategic insights into global consumers for Time Warner, Children’s TV Workshop and National Geographic.  Most recently, she was Vice President of Insights and Innovation at Time Warner Global Media Group where her work fueled marketing solutions across television, online, mobile and print.  She led cross-media measurement initiatives both internal to Time Warner, as well as external as a co-chair of the Advertising Research Foundation’s 360 Media & Marketing Super Council and as a contributor to the Council for Research Excellence’s Video Consumer Mapping Study.

Committees

CIMM operates through Working Committees of members for all initiatives and Project Management Committees for each active project.  Committee membership is open to all CIMM members.